If you read or watch the news, you’ll likely think the world is falling to pieces. Trends like terrorism, climate change, and a growing population straining the planet’s finite resources can easily lead you to think our world is in crisis.
Culture is driven from the top down. Yet most founders have a difficult time articulating their culture beyond the amenities their startup offers: Catered meals. Pet-friendly workspaces. Unlimited paid time off. Etc. But a company’s culture is deeper than that. It’s an ideology, a way of being, and a mindset. It’s the intangibles that get […]